Olympus Winery

Olympus Winery Wine Bottle Design

Olympus Winery is a prestigious vineyard located at the foothills of Mount Olympus. They specialize in producing high-quality wines crafted from carefully selected grapes grown in their vineyards. The winery aims to create an exquisite and unforgettable experience for wine enthusiasts.

The objective of this project is to create visually captivating and distinct wine bottle labels for Olympus Winery's premium wine collection. The labels should represent the unique characteristics and qualities of each wine while maintaining a cohesive brand identity. The design should appeal to both younger and older demographics who seek premium wine experiences.

Brand Core Values

Olympus Winery, a renowned wine producer, approached us with a captivating project: to design a set of wine labels that would embody the rich heritage and allure of Greek mythology. The objective was to create visually stunning labels that would not only attract wine enthusiasts but also capture the essence of the gods and goddesses from ancient Greek mythology.

Embarking on this design journey, we delved deep into Greek mythology and the fascinating history surrounding art and war in ancient Greece. Our research included studying the gods, goddesses, and their iconic attributes, as well as exploring the cultural significance of Greek art. This exploration served as a foundation for our design concept.

Variations of the sketches come alive as different design concepts emerge. The graphic motif dances between traditional representations and contemporary reinterpretations, inviting a dynamic conversation between mythology and modern aesthetics. The challenge lies in finding the balance between reverence for tradition and the allure of innovation.

The evolution of the graphic motif reaches a pivotal point as it transitions into the digital realm. Armed with a digital canvas, Adobe Illustrator becomes the conduit through which rough drafts transform into intricate illustrations. Each stroke, curve, and color choice is meticulously curated to breathe life into the gods and goddesses, bridging the ancient and the contemporary.

Before

After

Visual Identity Development

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The final result was a collection of wine labels that seamlessly blended the allure of Greek mythology with modern design aesthetics. Each label became a visual representation of a specific god or goddess, capturing their essence and evoking a sense of mystery and elegance. The illustrations beautifully intertwined with the brand's colors, creating a harmonious and captivating visual experience for consumers

Identity Development

Graphic Motif

The graphic motif in the Olympus Winery wine label design is the heart and soul of the entire visual narrative. It encapsulates the essence of Greek mythology, history, and the divine world, translating it into a visual language that resonates with wine enthusiasts and art connoisseurs alike.